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Oleg Klodt and Anna Agapova are, respectively, the Founder and Creative Director of the studio’s Architecture & Design based in London and Moscow. With an incredible portfolio, the interior design studio has completed dozens of design projects for private homes and apartments, and interiors for hotels, restaurants, and shops. Since the beginning of this century, they have been creating individually tailored world-class interiors. The studio‘s style is eclectic, yet with ever-present noble and restrained approaches underlying the work.
Oleg Klodt loves to revisit spaces he created so he can reflect on his work and what the clients latter altered in it. This proves that Design is an Ever-Changing Industry, so what is created today can be changed tomorrow. This could be damaging for any Designer’s mind, but Koldt takes the higher road on this position and clearly defends that “a good interior is flexible” and that is all he needs to know to continue to do his work.
Even though they are Business Partners, Oleg Klodt and Anna Agapova describe their Work Process in different manners, but with the same purpose. Koldt refers “I am fully involved in the process of creativity and enjoy both the process and the result equally. (…) We try to understand what is convenient and important for a person”. The Creative Director Anna Agapova “experiences catharsis at the moment when I am already in the finished interior. I am a tactile person, it is important for me to physically experience the interior, to enjoy shades, textures, semitones, and nuances. Even after so many years of experience, for me, this moment is akin to the feeling that a child experiences when opening a Christmas present – a fairy tale, magic, magic, and awe”.
“When you create a project for a person, you must understand his rhythm of life, what he does and what he really needs. At the same time, in my opinion, the interior should not be a visible designer. After all, we do not express ourselves in the profession, we create beautiful space and beautiful things for very specific people”. Oleg Koldt
Even though the Oleg Klodt Architecture & Design is, nowadays, a Solid Design Studio in a fast-growing expansion things weren’t always so brightly, Kold remember that in 2008 during the Economic Crisis that affected the World, the number of orders decreased which led to some complicated times, but despite the harsh times that led to some sacrifices, Koldt is now very grateful to this crisis because during this period he realized what he likes to do and this made him work harder to salvage the business. It was during this tumultuous time that the Studio managed to implement a project that immediately got on the page of the leading interior publications and received a number of professional awards, which gave a qualitative impetus to the development of this top architectural bureau.
Anna Agapova wasn’t with Oleg Klodt Architecture & Design Studio in 2008, but she also shared a story of her recent past that made her learn but also fall in love once more for this industry: “Almost a year ago, I moved from Moscow to London to manage our international O & A Design office, which is a challenge for me. I had to adapt not only to the language, but also to the culture, peculiarities of building a business and, most importantly, to a completely new type of customer, interaction with which is the key to success in interior design (…) I often hear the surprise of my colleagues, who tell us about what we do and the interiors, and produce our own interior collections, enter into unusual collaborations. Of course, everything does not always work out, it is a big and difficult way of trial and error, but after all, our life is not a draft, it is one, the other will not, therefore you need to try. My motto: “Do what you must and come what may.”
Following this moto by Agapova, Oleg Klodt Architecture & Design accomplished in 2018 one main Business Goal when they released the first textile collection with Holland & Sherry, whose nearly two centuries of experience in the production of exclusive fabrics have no analogs in the world design market. This first collection was devoted to Scotland and, in nine designs, this collection told the story of a journey through this amazing land. This project is being led by Agapova that, now his engaging in the second collection called “Cities”, in which she will try to convey the feeling of every beloved city throughout the master of fabrics.
Proud of this accomplishment, Oleg Klodt continues to look further and is still searching for new ways to grow the business. Even though he is satisfied with everything that was done and wouldn’t attempt to go back in time to fix something, Koldt understands that time is rushing inexorably forward and he still wants to accomplish plenty. That’s why Oleg and his Studio are starting to grow from private projects to cooperate with developers to do more commercial projects and even public spaces.
This idea is shared by Agapova that admits that for 20 years, Oleg Klodt Architecture & Design have accumulated vast experience in creating unique items for their own design projects and this experience has helped the studio understand what is really lacking in the market. But they now that this past experience is not a legacy but rather an opportunity to improve because the design is changing constantly. That’s why they didn’t decide to stay in their safe zone in Moscow, but rather opened an international office in London and launched their own collection of furniture, lighting, textiles, wallpaper, and carpets under our own brand O & A London.
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Even though they admit that Design is Changing and that they are expanding their Core Business, Oleg Klodt Architecture & Design still is a name to be reckoned with within the Interior Design Industry. This studio regularly publishes their projects in leading professional media outlets and have friendly relations with all publishing editors. A big part of being successful is showing and someone can do right and that’s why this studio loves to share with their world their design vision. They pat great attention to social networks, because the world has changed and, if earlier publications in such magazines as Elle Decoration and Architectural Digest were the key to getting new customers, now this is not so. The presence on the pages of these respected media is more fashionable and serves to maintain the focus of the brand.
The studio is currently working on 15 new projects of various scales at the same time, and they are also are making a new collection of furniture, textiles, and carpets that will be present at the London Design Festival and Decorex 2019. This amount of design projects required many sources of inspiration. Not only for the creative process, but also for the practical application of the concepts/ ideas and the marketing work that must be done adjacently. Koldt and Agapova both agree that time alone is the better way to gain inspiration and to master a plan of attack, but they also agree that teamwork and brainstorming is also an essential part of this studio’s inspirational and creative journey!
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